Rob Stephens, 3D Character Designer/Illustrator
This week we sit down with artist Rob Stephens. Rob uses Strata 3D CX for a wide range of 3D modeling projects including package design, product renders, and promotional graphics. But when you look at his portfolio, it doesn’t take long to realize that his forté is character design. With the path to 3D design never being a straight one, we wanted to see how Rob got into the field, and what pushes him forward. Instagram
Finding Just the Right Fit for Gatorade
Design Firm: Five Seconds 3D Designer: Norberto Calderon Client: Gatorade Project Summary: Fitline is a product of Gatorade made and sold exclusively in Mexico. Its target audience is women with an active lifestyle. Based on technology and scientific research, the opportunity to develop a totally different brand was presented to the firm, Five Seconds. Norberto Calderon and his team were tasked with the challenge to develop a creative concept fitting for the name, Fitline.
